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Celli Tech Company Logo - Advanced Surface Treatment Solutions

Privacy Policy

Effective Date: January 23, 2026

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Celli (hereinafter referred to as "we", "us", or "Celli") respects your privacy and is committed to protecting the personal data you provide when visiting our website (the "Website"). This Privacy Statement explains how we collect, use, store, protect, and disclose your personal data in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and relevant local regulations. By accessing or using our Website, you acknowledge that you have read, understood, and agree to the terms of this Privacy Statement. 

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1. Scope of Application

This Privacy Statement applies to personal data collected through our Website, as well as electronic communications between you and the Website. It does not apply to: (a) offline data collection by Celli or third parties; (b) data collected through other websites operated by Celli’s affiliates, partners, or third parties (including links accessible from our Website); (c) data related to employment applications or relationships with Celli; or (d) data processed by third parties independently of our Website.

 

2. Personal Data We Collect

We only collect personal data that is necessary for the purposes stated in this Statement. The data we collect falls into two categories:

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2.1 Automatically Collected Data

When you visit our Website, we may automatically collect non-identifiable or pseudonymous data through cookies and similar tracking technologies, including: (a) Device information (e.g., device type, model, operating system, and unique device identifiers); (b) Network information (e.g., IP address, browser type, and access time); (c) Usage data (e.g., pages visited, time spent on pages, and navigation paths). This data helps us optimize Website performance and improve user experience.

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2.2 Voluntarily Provided Data

We may collect personal data you voluntarily submit when using specific Website features, such as contacting us, subscribing to updates, or requesting product information. This may include: (a) Basic identifiers (e.g., name, company name, and contact details including email address and phone number); (b) Business-related information (e.g., industry, job title, and product/service interests); (c) Other data you choose to provide in messages or forms.

 

3. Purpose of Data Processing

We process your personal data only for legitimate, specific, and transparent purposes, including:

  • To provide and maintain our Website, ensuring its functionality and security;

  • To respond to your inquiries, requests, or feedback, and deliver relevant information about our PVD coating solutions and services;

  • To optimize user experience by analyzing Website usage patterns and improving content and navigation;

  • To comply with legal obligations, resolve disputes, and protect our legitimate business interests;

  • To send marketing communications (only if you have consented to receive them; you may opt out at any time).

 

4. Data Protection and Retention

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include secure data storage, access controls, and regular security reviews. We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. Once retention is no longer necessary, we will securely delete or anonymize your data.

 

5. Disclosure and Sharing of Data

We will not sell, rent, or trade your personal data to third parties for commercial purposes. We may share your data only in the following circumstances:

  • With Celli’s affiliates and subsidiaries that need access to the data to support our business operations and service delivery;

  • With trusted third-party service providers (e.g., IT support, data analytics, and communication tools) who process data on our behalf. We will enter into data processing agreements with these providers, requiring them to comply with this Statement and applicable laws;

  • If required by law, regulation, or legal proceeding (e.g., to respond to a court order or government request);

  • In connection with a merger, acquisition, or sale of all or part of our business, where data may be transferred as part of the transaction (we will ensure the acquirer adheres to this Privacy Statement).

 

6. User Rights

You have the following rights regarding your personal data, subject to applicable law:

  • The right to access the personal data we hold about you;

  • The right to request correction of inaccurate or incomplete data;

  • The right to request erasure of your data (where legally permitted);

  • The right to restrict or object to certain data processing activities;

  • The right to data portability (where applicable);

  • The right to withdraw consent for marketing communications at any time (by clicking the "unsubscribe" link in emails or contacting us directly).

To exercise these rights, please contact us using the details provided below. We will respond to your request promptly, in accordance with legal requirements.

 

7. Cookies and Tracking Technologies

Our Website uses cookies to enhance user experience. Cookies are small text files stored on your device that help us recognize your preferences and track usage. You can adjust your browser settings to block or delete cookies, but this may affect certain Website functionalities. We may also use third-party analytics tools (e.g., Google Analytics) to collect usage data; these tools have their own privacy policies.

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8. Children’s Privacy

Our Website is not intended for individuals under the age of 18. We do not knowingly collect personal data from children under 18. If we learn that we have collected data from a child under 18 without parental/guardian consent, we will promptly delete the data. If you believe we hold data about a child under 18, please contact us.

 

9. Changes to This Privacy Statement

We may update this Privacy Statement from time to time to reflect changes in laws, business practices, or Website functionalities. The updated Statement will be posted on our Website with a new effective date. Your continued use of the Website after the update constitutes acceptance of the revised terms. We encourage you to review this Statement periodically.

 

10. Contact Us

If you have questions, concerns, or requests regarding this Privacy Statement or the processing of your personal data, please contact us at:

Company Name: Celli Limited

Contact Email: info@cellitech.com

Address: 

Unit 2904-05, 29/F, Universal Trade Centre, No.3 Arbuthnot Road

Central, Hong Kong S.A.R

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